Why it matters – and why us.
Energy, raw materials and food are becoming scarcer. They are increasingly distributed through digital trade – and AI helps steer that distribution. What does this mean for Europe, for companies and for regions?
Scarce
energy, raw materials, food
Distributed digitally
through digital trade and marketplaces
AI
helps steer that distribution
Because we saw it early – and put it into practice
Timeline as text
The scarcity of food and raw materials as one of the central issues of the future – and from it the mission to connect science and business.
The institute describes E-Commerce 3.0. In the same year the flagship project PhysICAL starts, with the pilot Supply Chain 3.0.
#AUFF – Austrian Ukrainian Future Forum at the Diplomatic Academy of Vienna, conceived and organised by the institute.
- Speakers included the Ambassador of Ukraine to Austria, the State Secretary for Digitalisation, Andreas Helbl (CES clean energy solutions) and, for the institute, Doz. Mag. Alexander Nikolaus Stelzer, LL.M. LL.M. Ph.D.
- His talk “Digital technologies to secure basic supply in global trade” presented the institute’s findings and approaches.
- The topic was how a trade route between Ukraine and Austria can strengthen both countries sustainably.
→ Austrian Ukrainian Future Forum 2022, Diplomatic Academy of Vienna · 6 photos · Photo: IGFM
eCommerce Day of Handelsverband – Austrian Retail Association: a talk on how small and medium-sized retailers from Austria can succeed internationally.
PhysICAL concludes. On 11 September 2025 Doz. Mag. Alexander Nikolaus Stelzer, LL.M. LL.M. Ph.D. and Sandra Stein (Fraunhofer Austria) presented the PhysICAL success story at the Technology Talks Austria in the MuseumsQuartier Vienna, in the workshop “Research to Impact”.
A fresh start: one institute, two pillars, partner BF/M-Bayreuth, and the search for partners for the launch.
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